THE WITCH IN CINEMA
This project explores the evolution of this character trope by examining excerpts from screenplays from the 1930’s to present day. Each era contains its own stylistic typeface, transforming from a medieval, gothic font to a contemporary, airy serif font. The eras of witchy movies are categorized as “The Grotesque Era” all the way through to the “Empowerment Era.” The design starts off with dark blots interrupting the text dialogue. The type and imagery become less distorted as the book progresses. This correlates with the evolution of the witch archetype becoming less villainized.
This project explores the evolution of this character trope by examining excerpts from screenplays from the 1930’s to present day. Each era contains its own stylistic typeface, transforming from a medieval, gothic font to a contemporary, airy serif font. The eras of witchy movies are categorized as “The Grotesque Era” all the way through to the “Empowerment Era.” The design starts off with dark blots interrupting the text dialogue. The type and imagery become less distorted as the book progresses. This correlates with the evolution of the witch archetype becoming less villainized.
